Dragonfish was one of the most successful software providers to online bingo sites, for many years considered the largest in the business. It was wholly owned by 888 Holdings, who also operate 888.com. The platform powered more than sixty branded bingo sites, including Wink, Mirror and Foxy Bingo. Their network of sites was operated by Cassava, an umbrella company responsible for both platform operations and payment processing. (Cassava was the name that appeared on many players’ bank or credit card statements when deposits were made.)
Dragonfish bingo sites were popular because the software satisfied both operators and players. Operators benefited from a cost-effective, well-designed platform with a proven track record. Compliance, licensing and payment systems were handled centrally, which made Dragonfish sites a safe and reliable option for brands entering the UK bingo market. Fraud prevention and player security were also covered by a dedicated team who monitored network activity.
Players enjoyed fast registration, intuitive site layouts and graphics that were consistent across the network. Payment options varied between sites but typically included debit cards, credit cards and online banking. Most Dragonfish bingo sites accepted a £5 minimum deposit, which appealed to budget-conscious players. The system required no downloads, with games accessible directly in the browser and on mobile via a dedicated app. Moderated chat rooms added a social element, making the experience more interactive.
Dragonfish software supported 75-ball and 90-ball bingo, alongside a wide selection of slot games and table games such as Roulette and Blackjack. Network-wide promotions were regularly run, with jackpots and bonuses boosted by the large number of active players. Although headline prizes such as £1 million jackpots were promoted, these were rarely, if ever, won.
One of Dragonfish’s strengths was the consistent look and feel across its network, which made sites easy to use. At the same time, operators could opt for customised solutions to make their brand stand out from the crowd. This combination of reliability and flexibility helped Dragonfish dominate the UK bingo sector for more than a decade.
In 2022, Broadway Gaming acquired 888’s entire bingo business, including the Dragonfish network. Since then, Broadway Gaming has operated many of the former Dragonfish bingo sites under its own licence. However, people still search for “Dragonfish bingo sites,” and the legacy of Dragonfish remains important in understanding the history of UK online bingo.
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