From a financial perspective for the site itself it is not really very financially rewarding for them after UK taxes are applied. In 2014 the UK Government introduced a POC (Point of consumption) tax. Point of consumption means that although a company may not be based in the UK (therefore not paying UK taxes) any revenue generated from UK players should be taxable. The UK Gambling Commission pushed this through the courts by saying that player safety standards were not being met with some of the foreign licenses. Gambling operators put forward many arguments suggesting that this extra tax was not related to player safety standards and it was primarily for financial gain which they felt breached EU laws.
The introduction of a POC tax on gambling activity had many benefits for the UK. Bingo, Casino and Sports Betting operators alike could no longer avoid reducing their UK taxes. Player safety is now improving and players are more likely to be able to withdraw their winnings. More support is also given to Gambling Addiction programs. The downside from the increased taxation has meant that more and more websites are closing down and that bonuses have been reduced significantly. In 2018 POC tax was increased to 21% and included any bonuses awarded to players.
So lets work this out (roughly)!
Example: Based on a 500% bonus
£25 bonus minus £5 = £20 minus 21% POC tax = Cost to operator £15.80
This calculation can change drastically depending on the terms and conditions applied to the bonus and the amount won / lost and wagered. As stated in our terms at the bottom of the website, we receive a commission for players so this would potentially also be an additional cost. General business taxes such as corporation tax and VAT could also apply.
The intention is to encourage you to sign up and capture your details to send you further marketing. They hope that if you like the site that you will continue to play. Sometimes a website may offer their bonus as spins which actually may only have a value of 1p per spin or bingo tickets which are not included as a bonus. They may also have terms that basically cover their costs in terms of the bonus they are awarding players and you will be unable to withdraw until they break-even.
Generally I would go for any sites that are powered by Dragonfish (formally Cassava) or Playtech (formally Virtue Fusion) when it comes to online bingo. Pretty much the same applies to casino sites. The list on this page lists the main software platform to help you make a decision. If you live in the UK it goes without saying, check that the casino has their license number displayed in the footer. If you still don’t feel confident they are licensed, you can verify their license number at the UK Gambling Commissions public register of businesses with a license. Sometimes the bingo or casino website will allow you to click the license number in their footer which will take you directly to their listing.
Simple answer, yes. Most of the offers on this page which was updated in September 2020 include free spins and additionally bingo tickets, once you deposit a minimum of just £5.