RASR are an online marketing company which focuses on online gaming and promotes bingo sites in the UK. The usual marketing strategies are employed: social media marketing, search engine optimisation and affiliation schemes predominate. Its bingo brands include the well-established Bingo Legacy, Sparkling Bingo, New Look Bingo and Bingo MagiX. These sites are not limited to one network, and use a variety of different software packages, including Virtue Fusion, Cozy Games and Dragonfish software. Each of their bingo sites is registered in a different jurisdiction, but all are whitelisted and therefore safe to use.
RASR was founded in 2008 and has a registered office in London.