Virgin Games was formed in 2003, and for many people, the thought of being a customer of any of Sir Richard Branson’s company brings a warm fuzzy feeling, secure in the knowledge that you are dealing with a quality and trusted brand.
While this is often the case, it is not always as simple as that with the Branson empire – this company was sold in 2013 to Gamesys, which now licenses the brand. Branson still apparently has an influence on developments via a partnership agreement. It is certainly fair to say though, that the move to Gamsys has not been universally popular with regular users - many preferring the previous Virgin set-up.
In conclusion, the Virgin name remains a major selling point, with Virgin Games providing a safe, reliable and attractive service to gamers.
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