NYX Gaming is one of the world’s largest and most prolific online gaming companies. This may come as a surprise if you haven’t heard of them but they have been quickly and quietly acquiring many other recognisable brands within the industry and have risen to a market leading position.
NYX is a Swedish company that was founded in 1999. They are headquartered in Stockholm but their rapid growth means they now have regional offices everywhere from Las Vegas to Sydney, to effectively manage their regional markets. The company has become a much-wanted partner for casino operators and they have developed strong and long-lasting relationships with many leading operators. They are one of the top brands in the B2B sector and they have a strong profile in many different online gaming markets, including bingo, casino, lottery and land-based markets too. Their portfolio incorporates over 300 individual games.
NYX put a lot of investment into research and development. Their specific products expand beyond slots and table games and there are dedicated NYX Bingo and NYX MOVE, a mobile gaming system. It is a company which is segregated by section to ensure the right people are in the right places throughout the business. This means their dedicated social gaming arm is kept separate from the real-money gaming, allowing both sectors to succeed.
The reputation of this brand is built on their happiness and ability to work with many different partners in software development. They also team up happily with many casino and online gaming operators to share their quality products. Their development brand partners and acquisitions include Cryptologic, Chartwell and Thunderkick. NextGen Gaming are one of their key partners in the games development and online slots sector.
This company is also one of a small number who have put significant investment into the lottery sector. Their dedicated NYX Interactive sector concentrating on digital distribution, which is particularly important for the lottery industry.
Well-regarded and still growing to this day, you have probably played NYX games regularly or will at least recognise some of their products.
You can explore the online bingo sites currently incorporating software from this brand below.