Extreme Live Gaming is the leading provider of live casino gaming to UK facing online casino sites. It is owned and operated by Novomatic, an international gaming company founded in 1980. It certainly is a massive concern, operating from locations in over fifty different countries across the world, with a total of around 25,000 employees. In 2012, its revenues were well over €3bn, and it has continued to expand rapidly since. The company is not just involved in online gaming: it also has interests in land-based casinos, machines and games, and is also involved in designing lottery style games such as scratch cards.
The majority of the company’s business remains focused on Europe, where its early roots enabled it to gain a strong market position as the online gaming industry took off at the turn of the century. In recent years, the company has increased its market share and influence in other emerging markets across the globe, such as the United States and Asia. Novomatic’s headquarters are based in Gumpoldskirchen in Austria.
The company’s Extreme Live Gaming brand is certainly well known to UK based casino gamers, where it remains the pre-eminent name in live gaming software and game delivery. All the major traditional casino table games are covered, such as Baccarat, Blackjack and Roulette. Many casino sites prefer this company’s games presentation when selecting their live gaming provider. These include Betsson, Betvictor and Mr Green.
Games are streamed live from the company’s dedicated London based TV studio, with professional dealers and croupiers providing a smooth service to their online customers. The company has also recently begun live streaming from real land based casinos to add even more realism to the online experience. The first bricks and mortar casino to sign up to provide this service was Casino Admiral, based on the UK overseas territory of Gibraltar.
Extreme Live Gaming’s games are compatible with play on any kind of device. Indeed, the company was at the forefront of the development of new software which enabled live gaming to be enjoyed on portable devices such as smartphones and tablets for the first time. HTML5 protocols are used to ensure their games can be played through the mobile devices’ pre-installed web browser, rather than requiring an additional software download or the installation of an app.
The company’s live games are well received by casino operators and gamers alike, with favourable reviews generally received from both industry pundits and players.
The company is licenced and fully regulated by the UK Gambling Commission. This means that its games can be regarded as safe to play for UK based players.